Pasak dešiniųjų reakcionierių ©Despotas
žurnalo time.com, Facebook atsisako „fake news“ flag'o, pastebėję, kad tokios naujienos dažnai pritraukia dar daugiau skaitytojų ir dalijimosi.
Research showed that “putting a strong image, like a red flag, next to an article may actually entrench deeply held beliefs – the opposite effect to what we intended,” Lyons wrote in a blog post.
Facebook’s introduced a “Disputed” article flagging feature to help users quickly identify articles from third-party websites that failed to pass a fact-checking standard. But the indicator, which was rolled out in December 2016, wasn’t effective at curbing misinformation, Facebook said, and sometimes even spurred readers to share dubious links more often.
Kadangi kvaili useriai niekaip nesupranta, kad negalima skaityti Facebooko ideologijos neatitinkančių naujienų ir gražus prašymas su flagais neveikia, sekantis etapas bus tiesiog redirektinti juos į teisingas naujienas, jei mėgins skaityti neteisingas.
Now, before reading an article shared on Facebook, users will be offered a menu of fact-checked “Related Articles” from reliable sources in order to “give more context, which our research has shown is a more effective way to help people get to the facts,” Lyons wrote.
So far, it’s been effective — redirecting users to “Related Articles” has led to “fewer shares of the hoax article than the disputed flag treatment,” the designers said.